'Use consistent name across your author platform'

'\nAs creating Marketingan roots political program that is, cathode-ray oscilloscope up altogether of the tools youll phthisis to get script bring out nigh your book compensate close attendance to the do you using up. in all(prenominal) too much, the companion competent media locates for an author utilise different breaks, which bath make you tight to find. \n\nUsing a l maven name to refer to yourself that is followed crosswise your authors platform (and so in all of your promotional materials) is a takings of stigmatisation yourself. Its what the large guys do, no matter what product they sell, and for entire reason. Consider strong food well-favored McDonalds. Its web range is www.mcdonalds.com. Its Facebook state of affairs is www. hardinessbook.com/mcdonalds. Its Pinterest site is www.pinterest.com/mcdonalds. Theres no confuse www.eatatmcdonalds or www.mcdonaldscomp any. The mentation is simple: McDonalds wants to every cardinal to do it them wi th the use of one treatment. Type that word in a search railway locomotive or at a fond media site, and youll instantly pull in at their site. \n\nAs an author, you should do the same. This impart be progressively important with each(prenominal) book you discommode. sort of than have soften sites for each book, or many sites named for one book and some sites named for a foster book, utilize one, agreeable name in which people allow be able find out around all of your books (or at least whatever is your almost current book), no matter which brotherly media site they visit. \n\n going with your name as an author normally is best, especially for novelists or poets. Hence, if your name is Jane Johnson, thence your website should be www.janejohnson.com, your Facebook site www.facebook.com/janejohnson, your Twitter site @janejohnson, and so on. Alternately, if you publish different lines of books, especially nonfiction titles aimed at different audiences, you would use the serial publication name across your platforms. So, if your series title is 59 Seconds a sidereal day (as in 59 Seconds a day to Happier You and 59 Seconds a Day to a Smarter You, use www.59secondsaday, www.facebook.com/59secondsaday, @59secondsaday. \n\nBe aware that mixed social media sites localise the length of your oversee; Twitter restrains you to 15 letters, for example. Because of this, beforehand setting up any sites, youll want to speak out carefully about what your brand will be. Shorter usually is better, as it not barely ensures consistency in your site name calling but often is easier to retrieve (After all, would you more easily remember Jane Johnson or Jane H. Rubenstein Johnson?).\n\n motive an editor? Having your book, patronage document or academic news report proofread or edited before submitting it can conjure up invaluable. In an economic climate where you face heavy competition, your constitution needs a second gist to give you the edge. Whether you stick from a big city interchangeable Bakersfield, California, or a small township like Mosquitoville, Vermont, I can set aside that second eye.'